Ecommerce blog

Guides from the CloudCart team for selling online in Bulgaria: from the first product to regular orders, with real prices and steps.

Laptop with an online store admin, shipping boxes and a phone with a new order notification on a wooden deskGetting started

How to start an online store in Bulgaria: 9 steps

How to start an online store in Bulgaria in 9 steps: platform, domain, products, payments, couriers, NRA and VAT paperwork, EU sales, first order.

15 min read
Desk with a notebook of sketched product ideas, a laptop showing a search trend chart and three small boxes with different productsGetting started

Online business ideas: what to sell online from Bulgaria

11 online business ideas for a store based in Bulgaria, sorted by capital: how to check demand, work out the margin and sell to customers across the EU.

15 min read
Four different parcels on a wooden table: a consumer box, a small pallet of wholesale cartons, a plain branded gift box and an envelope with a membership cardGetting started

Types of ecommerce: business models, examples and how to choose

Types of ecommerce explained: B2C, B2B, D2C, C2C, dropshipping, subscriptions and marketplaces, with Eurostat data for Bulgaria and the EU and a guide.

15 min read
Eight different shop doorways on one street, each with its own window display, joined by a single bright pathGetting started

How to start an online store by business type: 8 paths

How to start an online store in Bulgaria for your business: from scratch, migrating, physical shop, maker, wholesale, dropshipping or restaurant.

15 min read
Laptop with an online store order and arrows to a supplier warehouse and a customer's front door, with a cardboard box in the middleGetting started

What is dropshipping and how to start it in Bulgaria and the EU

What dropshipping is and how it works from Bulgaria: the real margin per order, VAT, OSS, GPSR product safety, returns, EU suppliers and the €3 import duty.

16 min read
Folded white and dark T-shirts with abstract prints, a ceramic mug and a screen printing frame on a bright workbench in a small studioGetting started

Print on demand: sell T-shirts and mugs with your designs, no stock

Print on demand from Bulgaria: how T-shirt and mug printing works without stock, a printer in Bulgaria or the EU, real margin, VAT, OSS, GPSR and returns.

15 min read
Artisan workbench with a ceramic mug, a candle in a glass jar, a knitted scarf, a ball of yarn and a shipping box tied with paper stringGetting started

How to sell handmade products online from Bulgaria

How to sell handmade products online from Bulgaria: own store or Etsy, pricing your time, photos, made-to-order lead times, personalization and permits.

15 min read
Open notebook with hand-drawn charts, a calculator, a few cosmetic jars and a small shipping box on a light wooden tableGetting started

Ecommerce business plan: a worked example with numbers and a template

An ecommerce business plan with real numbers: costs in €, profit per order, break-even point, SWOT example, Bulgarian VAT and courier fees explained.

18 min read
Blank price tags, a small balance scale and a shipping box on a light desk next to a laptop with an abstract spreadsheetGetting started

Profit margin calculator for an online store: markup, VAT and price

Profit margin calculator for an online store in Bulgaria: markup vs margin, price with VAT, courier, COD and card fees and ads per order, with formulas.

16 min read
Laptop with an empty online store cart next to a folder of project documents and a circle of stars on a blue background, a symbol of EU funding programmesGetting started

EU funding in Bulgaria for an online store: grants, loans, rules

EU funding in Bulgaria for an online store: which grants and loans exist, who can apply, what the last digitalisation call paid and where new calls appear.

16 min read
Desk with a laptop showing a blank online form, a company stamp, a document folder and a small shipping box next to an office keyLaw and tax

Company registration in Bulgaria for an online store: EOOD or ET

Company registration in Bulgaria for an online store: EOOD or sole trader, fees in euro, the Commercial Register steps, foreign owners and what comes next.

15 min read
Sketchbook with several sketched marks, color and font swatches, a phone and a small box with a blank sticker on a light deskGetting started

Ecommerce branding: name, logo, colors and trademark for your store

Ecommerce branding step by step: check a store name, register a trademark in Bulgaria or the EU, make a logo with AI and upload it in the right sizes.

16 min read
Desk with a laptop showing a wireframe of a business website, a phone with the mobile layout, paper sketches and a product sampleGetting started

Website development in Bulgaria: costs, timelines, site or store

Website development in Bulgaria: agency, freelancer, builder or platform, every line of the bill, timelines, legal must-haves and when you need a store.

15 min read
A dashboard with three storefronts of one business for different countries, connected to a shared warehouse and an accounting systemSelling everywhere

Enterprise ecommerce platform: what a large online business needs

Enterprise ecommerce platform: 10 criteria for large online retailers in Bulgaria and the EU (markets, ERP, PIM, B2B, migration, API, team) and real limits.

19 min read
A tidy checklist on a clipboard next to two taped moving boxes and a laptop showing an abstract online store gridMigration

Ecommerce replatforming checklist: switch platforms without losing SEO

Switch ecommerce platforms without losing SEO or orders: a 7-stage replatforming checklist, a 301 redirect map, what moves, timeline and risks.

15 min read
Two laptops side by side on a bright desk, labelled moving boxes between them and a line connecting the two screensMigration

WooCommerce migration without losing SEO: the complete guide

WooCommerce migration step by step: what moves, every way to move the data, a 301 redirect checklist, timeline, cost and a plan for switch-over day.

15 min read
Three moving boxes with different labels, product cards rising from them and lining up in one storefront on a laptop screenMigration

Import products from Shopify, WooCommerce and Magento into CloudCart

Import products from Shopify, WooCommerce or Magento into CloudCart: how to export, what each importer moves, what it leaves behind and how to check it.

15 min read
Clothing rail with t-shirts in several colors and sizes, next to it fabric color swatches and blank size tags on a light tableGuides

Product variants in CloudCart: sizes, colors, attributes and brands

How to add a product with variants in CloudCart, turn attributes into filters, set up brand pages and a size chart. Admin paths, field names and limits.

16 min read
A stack of paper spreadsheets whose rows line up as product cards on a laptop screenGuides

How to import products from CSV, XML and Google Sheets in CloudCart

How to import products from a CSV file in CloudCart: the columns you need, uploading from Excel, supplier XML feeds and updating prices without duplicates.

17 min read
Cardboard product boxes with blank striped labels on a shelf, a handheld scanner and a laptop showing an abstract catalog tableSelling everywhere

GS1 Bulgaria: how to get EAN barcodes for products and the fees

GS1 Bulgaria explained in English: what an EAN barcode is, the fees for 1 to 10,000 numbers, how to register and when eMAG and Google Shopping need a GTIN.

17 min read
Laptop with a theme editor showing color swatches and fonts on the left and a storefront on the right, next to a phone with the same storefront in mobile viewGuides

Ecommerce website design in CloudCart: themes, widgets and editor

Ecommerce website design step by step: pick a theme with a live preview, change colors and fonts, build the homepage and menu, then test it on a phone.

15 min read
Three storefronts of the same online store in different languages, connected to one shared product catalogGuides

Multilingual website for an online store: languages, currency, stores

How to build a multilingual website for your online store: Bulgarian and English versions, 9 translated product fields, hreflang, prices per market.

15 min read
A courier parcel and a bank card side by side on a bright desk, with two thin lines leading from them to a small receiptPayments and shipping

Cash on delivery vs card payments in Bulgaria: fees and refusals

Cash on delivery or card payments in Bulgaria: Econt and Speedy COD fees, N-18 receipts, refused parcels and how to move buyers to cards step by step.

15 min read
A checkout screen with five rows of payment options, next to it a bank statement and a parcel ready to shipPayments and shipping

Online payment methods for your store: cards, COD, bank transfer

Online payment methods in CloudCart: cards, Apple Pay, Stripe, PayPal, bank transfer, COD and installments, how to add each one and when an order is paid.

15 min read
A smartphone with a one-tap payment button above a product page, next to a laptop with a transactions table and a bank card sliding toward a bank accountGuides

Accept card payments online with CloudCart Pay: fees, setup, payouts

Accept card payments online with CloudCart Pay: Visa, Mastercard, Apple Pay and Google Pay. 0% fee through Dec 31, 2026, payouts in 2 to 5 business days.

17 min read
A small shopping cart next to a wall calendar with several months highlighted in a row, a smartphone with a blank payment screen and small equal stacks of coins on a light deskPayments and shipping

Buy now, pay later in your online store: TBI Bank, Fibank, Mokka

Buy now, pay later and installments for a store in Bulgaria: which lender to pick, who carries the risk, what it costs and how to set it up in CloudCart.

15 min read
A euro price label tied to a cardboard shipping box next to a laptop with a product page and a calculator on a bright deskGuides

Bulgaria and the euro: prices, rounding and invoices for online stores

Bulgaria adopted the euro on Jan 1, 2026 and dual pricing ended on Aug 8, 2026. How online stores convert at 1.95583, round, invoice and show prices.

15 min read
A cardboard parcel on a digital scale next to a calculator and a sheet with three columns of figures, with a shelf of stacked packages and a parcel locker behindPayments and shipping

Free shipping threshold: how to set it with Bulgarian couriers

Free shipping that pays for itself: how to calculate the threshold from your margin, what Econt, Speedy and BOX NOW charge per parcel, and how to set it.

15 min read
A packing table with cardboard parcels, a roll of tape and a courier label next to a laptop showing an open orderGuides

Speedy Bulgaria, Econt and BOX NOW: shipping labels from the admin

Connect Speedy (DPD Bulgaria), Econt and BOX NOW to your store, create the shipping label from the order, track parcels and sync cash on delivery.

15 min read
A bright warehouse with tidy shelves of cardboard boxes and a packing table with an open box, paper fill and a roll of tapePayments and shipping

Ecommerce fulfillment in Bulgaria: own warehouse or a 3PL

Ecommerce fulfillment in Bulgaria: own warehouse or a 3PL, the true cost per order, what the contract needs and how store orders reach the warehouse.

16 min read
Laptop with a monthly sales table, a short thermal receipt and a document folder on a bright desk next to a shipping boxLaw and tax

Ordinance N-18 for online stores: NRA, receipts and the XML file

Ordinance N-18 for online stores in Bulgaria: NRA registration, when you need a receipt, the monthly XML audit file and how to set it all up in CloudCart.

16 min read
A desk with a laptop, two printed invoices side by side, one with a red reversal stamp, and a small box with a returned itemGuides

Credit notes and invoices in CloudCart: automatic invoicing and N-18

How to issue a credit note and invoices in CloudCart: invoices go out on payment, credit notes on returns, and the Ordinance N-18 XML file from the admin.

24 min read
A laptop with an online store order, with an invoice sheet flowing into an email envelope next to a small shipping box on a bright deskLaw and tax

E-invoicing in Bulgaria: how an online store issues e-invoices

E-invoicing for an online store in Bulgaria: required invoice details under the VAT Act, the 5-day deadline, invoices to consumers, proformas and EU ViDA.

18 min read
Desk with a laptop showing a rising sales chart, a calculator, a document folder and a shipping boxLaw and tax

VAT number in Bulgaria for an online store: €51,130 threshold and VIES

How an online store gets a VAT number in Bulgaria: the €51,130 threshold, the 7-day deadline, voluntary registration, foreign companies and VIES checks.

15 min read
Three parcels with coloured tags on a stone desk next to a laptop with an abstract chart and a folded map without labelsLaw and tax

OSS VAT for online stores: EU sales from Bulgaria and the €10,000 rule

OSS VAT for an online store in Bulgaria: the €10,000 EU threshold, registering with the NRA, VAT rates by country, quarterly deadlines, invoices and IOSS.

18 min read
A bright desk with an open laptop showing a storefront, a neat folder of contract pages, a pen and a small shipping boxLaw and tax

Terms and conditions for an online store in Bulgaria: legal checklist

Terms and conditions for an online store in Bulgaria: required seller details, the order button, 14-day withdrawal, GDPR and the Bulgarian language rule.

15 min read
An opened shipping box with a folded garment, a printed form and a laptop showing an order table on a bright deskLaw and tax

Returns policy for an online store in Bulgaria: 14 days and warranty

Returns policy for a Bulgarian online store: the 14-day right of withdrawal, 2-year warranty claims, who pays return shipping and the withdrawal button.

15 min read
A laptop showing an online store page with an open panel of toggle switches for cookie categories, next to a notebook with tick marks and a small keyLaw and tax

Cookie banner and GDPR for an online store in Bulgaria

Cookie banner and GDPR for an online store in Bulgaria: consent rules, privacy policy, consent log and erasure requests, set up step by step in CloudCart.

15 min read
An online store layout on a laptop with a clearly outlined focus ring around one button, a keyboard in front, a magnifying glass over high-contrast text and a pair of headphonesLaw and tax

European Accessibility Act: what it means for your online store

European Accessibility Act for online stores in Bulgaria: who must comply since Jun 28, 2025, the microenterprise exemption, WCAG 2.1 AA and fines.

17 min read
A cardboard box with a label of safety symbols, a small instruction leaflet and a laptop showing a product page on a light deskLaw and tax

GPSR for online sellers: what your product page must show

GPSR for online stores: what Article 19 requires on every product page, the EU responsible person, recalls, Safety Gate and fines in Bulgaria.

15 min read
Cardboard shipping boxes, an open customs folder and a calculator on a light table next to a laptop showing an online storeLaw and tax

Import from China to the EU: customs duty, VAT and the 2026 rules

Importing from China to the EU through Bulgaria: how duty and import VAT are calculated, the new €3 duty under €150, IOSS, CE marking and GPSR.

15 min read
Wall calendar with four highlighted weeks, a laptop with an online store admin and a first wrapped parcel ready to ship on a light deskGetting started

How to get your first sale online: a 30-day plan for a new store

How to get your first sale online in Bulgaria in 30 days: COD and courier offices, Bulgarian product pages, NRA registration, traffic and a checklist.

19 min read
Phone with an authenticator app open next to a laptop showing an online store admin, with a small padlock on the deskGuides

SSL certificate, domain and 2FA for your online store in CloudCart

SSL certificate, .bg domain and two-factor authentication in CloudCart: how to switch each one on, step by step, and what to do if you lose your phone.

15 min read
A staircase of twenty-five light steps leading from a small shop window to an open parcel box, with a gentle rising line above itMarketing

How to increase online sales: 25 steps for your store by impact

How to increase online sales: 25 steps ranked by impact, the sales funnel, the metrics to track, email, Google Ads, Meta, TikTok and an AI agent.

29 min read
A laptop showing a funnel of four bars narrowing downward, next to a magnifying glass, a checklist and a phone with an open shopping cartMarketing

Why is my online store not selling? 20 checks and what to fix

Online store not selling? 20 checks in order: traffic, GA4, Search Console, speed, trust, shipping, checkout and payment, with a fix for each one.

15 min read
An online storefront of neat product cards with a bright magnifying glass enlarging one category, thin lines running from it to three small search result windowsSEO

Ecommerce SEO checklist: 30 steps for an online store in Bulgaria

Ecommerce SEO in 30 steps: categories, product pages, meta descriptions, hreflang for Bulgarian and English versions, 301s and AI search in CloudCart.

15 min read
A dashboard with a clicks and impressions chart above an online storefront, thin lines running from it to a sitemap and a list of indexed pagesSEO

Google Search Console for an online store: sitemap, indexing, reports

Google Search Console for an online store: verify with a meta tag, submit the sitemap, fix "Discovered, not indexed" and read the weekly reports.

15 min read
An online storefront with thin lines and small tags running to an analytics dashboard, a cookie consent toggle switch between themSEO

Google Tag Manager and GA4 for an online store: events, UTM, consent

Google Tag Manager and GA4 for an online store: ecommerce events, UTM parameters, Consent Mode v2 and why GA4 shows fewer orders than your store.

16 min read
A laptop with an abstract search results page, thin lines running from it to product cards and a small shopping cartMarketing

Google Ads for an online store: cost, Search, PMax and tracking

Google Ads for an online store: what a click costs in Bulgaria, Search or Performance Max, and how to track Google Ads sales in CloudCart step by step.

15 min read
A phone showing a social media feed of product cards from an online store, next to a small cardboard box and earbuds on a deskMarketing

Meta Ads for an online store: Facebook and Instagram ads that sell

Meta Ads for an online store: Facebook and Instagram ads with the pixel, Conversions API, catalog and Advantage+. Costs, setup steps, budget math.

16 min read
A hand holding a phone with an online store and a cart open, a laptop with the same store on a wider screen behind it, and a thin dotted line with small parcels running between the two screensMarketing

Mobile ecommerce: your store on a phone, with 12 checks in 15 minutes

Mobile ecommerce in Bulgaria: 63% of visits come from a phone. See your own mobile share, run 12 checks in 15 minutes and make checkout easier to finish.

15 min read
Online store admin with AI panels open for a customer chat, product search, a product description and a photo checkAI

AI for ecommerce: 12 tasks AI can do in your online store today

AI for ecommerce, task by task: chat that sells, search that forgives typos, product descriptions, photos, promotions, setup steps and prices.

15 min read
Laptop split between lines of code on one side and a finished modern online storefront on the other, joined by a soft line of lightAI

Vibe coding an online store: AI storefront design with Nitrogen

Vibe coding an online store with Nitrogen: how Claude Code, Cursor or Codex builds a custom storefront step by step, with sample prompts and limits.

15 min read
A WordPress admin screen with a courier plugin list next to stacked parcels with cash on delivery labels and a parcel locker in the backgroundMigration

Econt and Speedy on WooCommerce: plugins, COD, N-18 and migration

How to connect Econt and Speedy to WooCommerce, reconcile cash on delivery, handle the N-18 file for the NRA and when moving to a hosted platform pays off.

13 min read
A laptop with an online store admin next to kraft parcels with cash on delivery labels, a parcel locker and a printed monthly report on a deskGetting started

Shopify in Bulgaria: payments, COD, Econt, Speedy and the NRA file

Shopify in Bulgaria: Shopify Payments, cash on delivery, Econt and Speedy apps, the NRA file and the yearly cost, next to what CloudCart has built in.

15 min read
A parcel with a blank shipping label leaving a European warehouse for Bulgaria, next to a laptop showing an online store in two languagesLaw and tax

Selling online to Bulgaria from abroad: EU distance selling guide

Distance selling to Bulgaria from another EU country: OSS VAT, texts in Bulgarian by law, the withdrawal button, euro prices, couriers and COD.

15 min read
Parcels addressed to Romanian cities on a packing table, next to a laptop showing an online store with prices in leiSelling everywhere

Selling on eMAG Romania from Bulgaria: your store, couriers and VAT

How to sell on eMAG Romania and in your own Romanian store from Bulgaria: eMAG.ro feed, Sameday, FAN Courier, Cargus, lei prices, OSS VAT and SmartBill.

15 min read
Parcels on a sunlit packing table next to a laptop showing an online store with a product grid and prices in euroSelling everywhere

Skroutz and selling online in Greece from Bulgaria: a seller's guide

How to sell on Skroutz and in your own Greek store from Bulgaria: the Skroutz XML feed, ACS Courier, BOX NOW, Cardlink, Greek VAT of 24% and OSS.

15 min read
A laptop with an abstract checkout screen, a bank card and a smartphone on a light desk, with thin lines joining them to a small stack of euro coinsPayments and shipping

PayPal in Bulgaria and Stripe: fees, payouts and store setup

PayPal and Stripe for a Bulgarian business: fees in euro, payout times, how they compare with CloudCart Pay and Borica, and how to connect each one.

13 min read
Desk with a laptop showing an online store dashboard, a calculator, a small stack of kraft parcels and euro coins in soft daylightGetting started

Online store cost in Bulgaria: the real monthly budget

What an online store in Bulgaria costs per month: platform plan, domain, courier rates, COD and card fees, accountant and Ordinance N-18, with an example.

15 min read
Desk with a laptop showing a monthly calendar with marked deadlines, a folder of tax documents, a short paper receipt and a small shipping boxLaw and tax

NRA Bulgaria for online stores: registration, receipts and filings

What the NRA in Bulgaria expects from an online store: e-shop registration under Ordinance N-18, sales documents, the monthly XML file and VAT returns.

15 min read
Parcels with cash on delivery labels next to a laptop with an online store checkout and a map of courier offices and parcel lockersGetting started

Ecommerce platform for an online store in Bulgaria: what to check

Which ecommerce platform fits an online store in Bulgaria: cash on delivery, Econt and Speedy at checkout, the NRA file, euro prices. A fact-based comparison.

15 min read
Courier office counter with neatly stacked parcels, a parcel locker wall and a phone showing an order confirmationGetting started

Online shopping in Bulgaria: how Bulgarians buy online

Online shopping in Bulgaria by the numbers: who buys, what, how often, cash on delivery, courier offices, lockers, eMAG, OLX and price comparison sites.

14 min read
Parcels with shipping labels for several European countries on a packing table, next to a laptop showing an online store in different languagesLaw and tax

Cross-border ecommerce in the EU: selling from Bulgaria to Europe

Cross-border ecommerce from Bulgaria to the EU: the €10,000 OSS VAT threshold, languages, currencies, couriers, payments and returns, step by step.

15 min read
A row of courier parcels on a counter in front of a wall of parcel lockers, with a phone showing a delivery choice between office, locker and addressPayments and shipping

Couriers in Bulgaria: Econt, Speedy, BOX NOW and how they deliver

Couriers in Bulgaria explained: Econt, Speedy, BOX NOW, Sameday and DHL, office and locker delivery, cash on delivery fees, delivery times and store setup.

15 min read
A laptop showing the same product page side by side in Bulgarian and English, next to a parcel with a blank label and a printed insertLaw and tax

Bulgarian language website rules for an online store

Which parts of an online store must be in Bulgarian by law: product information, terms, labels, instructions, safety texts, and the fines in euro.

14 min read
Desk with a laptop showing a simple bar chart, a calculator, a stack of printed invoices and a small kraft shipping boxLaw and tax

Bulgaria tax for an online business: corporate, dividend, VAT

Bulgaria tax for an online business: 10% corporate tax, 5% dividend tax, 15% for a sole trader, VAT at 20% and the 2026 social contributions of the owner.

14 min read
A wall of grey self-service parcel lockers at a petrol station forecourt, with one open compartment holding a small kraft parcel and a phone showing a six-digit codePayments and shipping

BOX NOW Bulgaria: parcel lockers for your online store

BOX NOW Bulgaria for online stores: how the parcel lockers work for shoppers, cash on delivery without cash, locker sizes, returns and store setup.

15 min read

Everything about selling online in Bulgaria in one place, from the first product to regular orders: how to start and what it costs, how to migrate without pausing sales, how to advertise on Meta, Google and TikTok and with email, SMS and Viber, how to get found on Google and ChatGPT, payments, shipping, legal requirements and the AI assistants that do the work for you. With real prices, steps and examples from the CloudCart team.

Build your online store

The first 3 months on every plan are €1/month. Questions: support@cloudcart.com