Marketing for an online store
Emails, discounts, abandoned carts and ads: how an online store sells more to the customers it already has.
5 articles
MarketingHow to increase online sales: 25 steps for your store by impact
How to increase online sales: 25 steps ranked by impact, the sales funnel, the metrics to track, email, Google Ads, Meta, TikTok and an AI agent.
29 min read
MarketingWhy is my online store not selling? 20 checks and what to fix
Online store not selling? 20 checks in order: traffic, GA4, Search Console, speed, trust, shipping, checkout and payment, with a fix for each one.
15 min read
MarketingGoogle Ads for an online store: cost, Search, PMax and tracking
Google Ads for an online store: what a click costs in Bulgaria, Search or Performance Max, and how to track Google Ads sales in CloudCart step by step.
15 min read
MarketingMeta Ads for an online store: Facebook and Instagram ads that sell
Meta Ads for an online store: Facebook and Instagram ads with the pixel, Conversions API, catalog and Advantage+. Costs, setup steps, budget math.
16 min read
MarketingMobile ecommerce: your store on a phone, with 12 checks in 15 minutes
Mobile ecommerce in Bulgaria: 63% of visits come from a phone. See your own mobile share, run 12 checks in 15 minutes and make checkout easier to finish.
15 min readBuild your online store
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