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B2B wholesale

Wholesale orders
without Viber, email and phone

Two paths to the same goal: partners order on their own, and you stop retyping. B2B in your store, from today, or your own B2B platform built for your business.

Create a store for €1
B2B in your store, from todayYour own B2B platformWe have built it for dozens of businesses

Already on CloudCart? Private Store is switched on from your store's admin: Apps → Private Store.

/admin/apps/private-storeOpen Private Store in the admin →

From chat to system · Wholesale orders · todayexample
By Viber7 · retyped by hand
By email5 · retyped by hand
By phone4 · jotted on paper
In the B2B system: 16 orders0 retyped

Example. Partners order on their own, and the order flows into inventory and invoices without retyping.

€550Min sales over 12 months
5.5Morders over 12 months
1,500+stores
10 yearsin ecommerce

Two paths to wholesale without retyping

Choose based on who orders from you: partners directly, or distributors who sell on.

Path 1 · B2B in your store

Your store sells wholesale too

The same store, and each business signs in to its profile and sees its own prices. You switch it on yourself, from the admin.

  • Customer groups with sign-in and their own discount
  • Up to 12 quantity tiers per product
  • Pay by invoice, for businesses only
  • A private catalog for partners only
Who it's forYou sell directly to businesses, in one market
Price and timing€1 per month for the first 3 months, from today
Create a store for €1
Path 2 · Your own B2B platform

Software built for your business

A separate B2B platform for businesses only, with your rules, access levels and connections. We have built it for dozens of businesses.

  • Separate panels: you, distributors and their customers
  • Connection to ERP, invoices and inventory
  • AI quotes sent by email
  • The status changes by itself when the order is paid
Who it's forYou have distributors in several countries, and they sell to their own customers
Price and timingBy project, depending on the tiers and connections
See how it works ↓

One platform, three levels

Imagine you have a representative in Romania, Greece or Spain who sells wholesale to other businesses. Each sees only their own data, and you see everything.

1
You · administratorAll countries and distributors: catalog, prices, inventory, orders and reports in one place.
2
Distributors · by countryEach official representative has their own panel: their customers, their prices and their orders to you.
RomaniaGreeceSpain…
3
Distributors' customersThe businesses that buy wholesale from the distributor locally. They sign in, see their own prices and order on their own.

The path of an order, with no person in the middle

This is what we have built so far. Every platform follows the process of the specific business, so steps are added and removed as you need.

  1. 1InquiryThe business writes what it wants, in the platform or by email.
  2. 2AI quoteArtificial intelligence builds it from the catalog, inventory and the customer's prices.
  3. 3Quote by emailIt goes to the customer automatically, with no employee writing it.
  4. 4Order and invoiceThe order enters the ERP, and the invoice is created by itself.
  5. 5Payment is trackedWhen the money arrives, the status becomes “Paid” without any action from you.
  6. 6FulfillmentFrom there, the warehouse and delivery of the order start.
Taking orders by Viber, email and phone?Describe how you work today and which part holds you back. We will get back to you with what can be built and an estimate.
support@cloudcart.com

Path 1 up close: wholesale in the same store

You set up the group once and everything else follows it. You switch it on yourself, from the admin.

Each partner sees their own prices

The group gets a percentage on the whole catalog, a category or selected products, an exact price for a selected product and codes just for it. The unit price drops with quantity.

  • Up to 12 quantity tiers per product
  • The end customer never sees wholesale prices
  • The number of groups and discounts depends on the plan

Where: in the admin, Customers → Customer groups and Marketing → Discounts.

Prices and quantities · Wholesale · −15%example
from 1 pc.€109.65
from 24 pcs.€103.20
from 120 pcs.€96.75
120 × €96,75€11 610,00

Example from /b2b on the site. The unit price drops with quantity, up to 12 tiers per product.

The catalog is visible only after sign-in

Nothing is visible without signing in. Or the homepage is public and the catalog is private. New businesses register, and the approval is yours, manual or automatic.

  • A separate B2B store next to the main one, with shared inventory
  • Or one store for wholesale and retail
  • Minimum order value

Where: in the admin, Apps → Private Store. The app is part of the higher-tier plans.

B2B · in the adminin the admin
  • Customer groupsWholesale, B2B, VIP: each customer is in one group, and the group decides the price, payment and delivery.Open in the admin →
  • Private StoreThe private store: the catalog is visible only after sign-in, and you approve registrations.Open in the admin →
  • DiscountsA percentage or exact price for the group, on the catalog, a category or selected products.Open in the admin →
  • Cart and orderThe minimum order value, below which an order does not go through.Open in the admin →

The links lead to the admin sign-in, and each app is in Apps under its own name.

Pay by invoice, for businesses only

Only businesses see bank transfer by invoice, while card and courier are visible to everyone. The business enters its company ID (UIC), authorized representative and VAT number, and the VAT number is checked in VIES.

  • A separate invoice address
  • The invoice is emailed to the customer
  • A credit note is issued for returned goods
Pay by invoice · Order #2048example
CompanyOptika Sever EOOD
UIC · VAT no.205123456 · checked in VIES
Paymentbank transfer by invoice
Who sees the methodWholesale group only
Invoice with UIC and VATgenerated automatically

Sample order. The invoice is issued when the order is paid or fulfilled.

The partner calls, the employee enters the order

Your employee picks the customer, adds the products and the agreed discount from the admin. When the business orders on its own, it repeats a previous order with one button in its profile.

  • The same shipping label, invoice and inventory
  • The order goes to your inventory software
  • No retyping from email and Excel
Orders · Order placed by staffexample
CustomerWholesale Trading Ltd
Products120 × Cat Eye · black
Discountagreed amount, entered manually
Order #2049created

Example from /b2b on the site. From here on it is an ordinary order: shipping label, invoice, inventory.

The same warehouse sells retail too

Your brand goes straight to the consumer, with no third-party store and no second system. One inventory for wholesale and retail.

  • One catalog for partners and end customers
  • Inventory and prices from your ERP: Microinvest (Bulgarian inventory and accounting software), Micro.bg, SelMatic and more
  • A separate store for another country, in another language and its currency
One warehouse · Warehouse · Espresso 1 kgexample
Total in stock1,000 pcs.
Reserved for wholesale orders480 pcs.
Sold at retail today37 pcs.
Available for the site483 pcs.

Sample warehouse. Wholesale and retail draw from one inventory.

CloudCart vs. orders by phone and Excel

CloudCartPhone, email, Excel
Orders from partners24/7, the partner orders on their ownDuring working hours
Prices per partnerEach sees their ownA spreadsheet that drifts out of sync
Wholesale prices for partners onlyPrivate storeVisible to everyone or offline
Quantity discountsUp to 12 tiers, automaticYou calculate by hand
Payment by invoiceA method for businesses onlyBy arrangement
The order in your inventory softwareEnters by itselfAn employee retypes it
A store for end customersFrom the same warehouseA separate system
Transaction fee on sales0%Depends on the platform

The comparison describes how things usually are and depends on the plan and the setup.

From sign-up to the first wholesale order

  1. Create your store€1/month for the first 3 months. Already a customer? Go to step 2.
  2. Create the groupsCustomers → Customer groups: partners, distributors, end customers.
  3. Set the pricesA group discount, an exact price or quantity tiers.
  4. Test with a partnerOne of your distributors places a real order and you watch it come in.

Already on CloudCart? Private Store is switched on from your store's admin: Apps → Private Store.

/admin/apps/private-storeOpen Private Store in the admin →

Connected to everything you work with

Couriers, banks, marketplaces and inventory software. You switch them on from the admin, no developer needed.

Couriers

Shipping labels, cash on delivery, offices and lockers from the admin.

EcontSpeedyBOX NOWSamedayEvropatPigeon ExpressPoshta MikMikNTC LogisticsELS LogisticGLS

Payments

The ways your customers pay.

CloudCart PayBoricaePaymyPOSFibankDSK BankPayseraPayPalStripeCash on deliveryBank transfer

Installments

The customer buys in installments and you get the full amount.

tbi bankDSK installmentsDSK 0%Fibank installmentsPB Personal FinanceIuteMokka

Marketplaces and comparison sites

One catalog, sales everywhere your customers shop.

eMAGOLXPazaruvajSravni.bgTrendoGlamiSkroutzTikTok ShopGlovo

Inventory, ERP and POS

Inventory, prices and orders move between your store and your software.

MicroinvestMicro.bgGensoftSelMaticBarsyR-KeeperZeronUniversumVersusColibriPOSMaster

Merchants who have already made the move

A retail chain, a sports brand, a football club, a pastry shop. See what they say and what their stores look like.

4,4
★★★★★on Google from 158 reviews

Hear from the owners themselves. Click a story to watch it.

Real stores. Open them and browse as a customer.

fanshop.levski.bgfanshop.levski.bg storefrontsportbox.bgsportbox.bg storefrontdabov.coffeedabov.coffee storefrontzora.bgzora.bg storefrontvinoimeze.bgvinoimeze.bg storefrontserendipity.jewelryserendipity.jewelry storefrontaurabody.bgaurabody.bg storefronteandm.bgeandm.bg storefrontmyhomeandgarden.bgmyhomeandgarden.bg storefrontvisvitalis.bgvisvitalis.bg storefrontowllee.comowllee.com storefront

Some of the brands selling with CloudCart.
The CloudCart team at the Sofia office

A Bulgarian team with 10 years of ecommerce experience

Stores on CloudCart sold €550 million over the last 12 months. The team is based in Sofia, knows the market and stays with you after launch.

  • A team in Sofia
  • A dedicated point of contact
  • 10 years of experience
  • Honest recommendations

Or build your store with your AI assistant

Claude Code, ChatGPT Codex, Cursor, VS Code or Gemini CLI build your store step by step: products, categories, descriptions and settings. Write in English.

  1. Register your storeRegistration takes a minute, with the same offer.
  2. Get an access keyIn the admin: bottom-left menu → “PAT tokens” → new key.
  3. Paste the sentence into your assistantIt asks about your goal and guides you step by step. Give it the key and your store’s address.
How it works with each assistant →
The sentence for your AI assistant
Fetch and follow the instructions at https://raw.githubusercontent.com/cloudcart/ai-toolkit/main/prompt.md to set up my AI agent for CloudCart

The assistant will talk to you in your language.

Everything you need to sell, in one place

Your store is €1/month for the first 3 months. CloudCart gives you more tools to help you sell alongside it.

Aura ChatAn AI salesperson that answers around the clock and sells from your catalog.See more →Aura SearchAI search that finds the product even with a typo. From €9/month.See more →CloudCart PayCards, Apple Pay and Google Pay with a 0% fee through Dec 31, 2026.See more →AI assistantClaude, ChatGPT and others manage your store with a single sentence.See more →CloudCart AdminOrders from your phone: statuses, shipping labels and notifications. €0.See more →MigrationFrom another platform for €0 with a 24-month contract.See more →

Questions

Questions from manufacturers

01 / 11

Which path should I choose?

If you sell directly to businesses, start with B2B in your store: you can switch it on from the admin today. If you have distributors who sell on to their own customers, or a process the store does not cover, you need your own B2B platform.

02 / 11

What can your own B2B platform include?

Separate panels for you, your distributors and their customers, an ERP connection, invoices, AI quotes by email and a status that changes when the order is paid. We have built such platforms for dozens of businesses.

03 / 11

How much does your own platform cost and how long does it take?

It depends on the tiers, connections and your process. Write to us at support@cloudcart.com about how you take orders today and we will get back to you with what can be built and an estimate.

04 / 11

My partners have different prices. How does that work?

Each partner is in a group with its own prices and sees them after signing in. The wholesale price is a discount for the group: a percentage on the catalog, a category or selected products, or an exact price for a selected product. The end customer never sees wholesale prices.

05 / 11

Are there quantity discounts?

Yes. The unit price drops with quantity, up to 12 tiers per product. You also set whether a tier stacks with the group discount.

06 / 11

Can I require a minimum order?

Yes. In Settings → Cart and order you set a minimum value below which an order cannot go through. It applies to the whole store, so it is most convenient in a separate B2B store.

07 / 11

Can businesses see prices while everyone else cannot?

Yes. A private store (Private Store) sends anyone who is not signed in to a sign-in or “request access” page. You approve registrations manually or automatically. The app is part of the higher-tier plans.

08 / 11

Does it work with my inventory and accounting system?

Bulgarian systems such as Microinvest (inventory and accounting software), Micro.bg, SelMatic, Gensoft, PosMaster and Barsy are apps in the admin. For any others there is an API, and we can build the connection for you too, on request.

09 / 11

How much does it cost?

The plan is €1 per month for the first 3 months, for every plan from Baby to Unicorn. There is no commission on turnover, neither on wholesale nor on retail.

10 / 11

Can I also sell abroad?

Yes. A separate store for each language and market, with its own currency, from a single admin.

11 / 11

Will people find my brand in Google and ChatGPT?

Yes. The store is prepared for Google and AI search: llms.txt and structured data. The partner area stays hidden.

Wholesale and retail, in one store

Create your store for €1 per month for the first 3 months and open wholesale prices for your partners. For your own B2B platform, write to support@cloudcart.com.

Create a store for €1