Aura Chat · the salesperson in your storefront
From choosing a product to an order, a return or a discount, Aura Chat understands what the customer wants and continues the conversation with the right next move. Around the clock, in Cyrillic and Latin letters.
Already on CloudCart? Aura Chat is switched on from your store's admin: Apps → Aura Chat.
/admin/apps/aura_chatOpen Aura Chat in the admin →
Aura Chat · beta · your storefront salesperson
From choosing a product to placing an order, making a return, or asking for a discount, Aura Chat understands what the customer wants and moves the conversation forward with the right next step.
Select a situation
The customer knows what they need, but not which product: “something quiet for the bedroom” or “a gift for my dad.” Aura Chat asks questions with buttons for answers, narrows the options, and shows a few suitable products.
Less searching, faster decisions
QuietestBedroom humidifier€79.00
Also coolsBladeless fan€149.00Aura Chat compares the options, resolves the last concern, and recommends one product with a clear reason. Then it takes the customer straight to the cart.
A recommendation with a reason, not a list of features
Aura Chat asks for the order number from the confirmation and the email used for the order. Then it shares where the shipment is, whether it's paid, and what the courier's tracking says.
It shows nothing without both, so no one can see someone else's order
Aura Chat sends a code to the email on the order, asks only what your return settings allow, and submits the request. You see it in the admin and you decide.
Less manual work for your team
If you allow it, Aura Chat offers a personal, single-use code. Only in the situations you describe, and up to the limit you set.
The right incentive, only when it makes sense
Each of the five is enabled separately. If you only want product advice, enable just that.
Most chats answer questions. Aura Chat sells: it leads the customer from the question to the cart.
When a customer says “I’ll think about it,” there’s often a specific reason: shipping, price, availability, size, or one more question. Aura Chat understands what’s holding them back, checks the details, and helps the conversation lead to a decision.
Knows when to continue and when to stop. It makes one sensible attempt to help. If the customer declines again, it respects the decision and ends the conversation.
Six skills that you switch on and set up. Each one solves a specific problem in your store.
You switch on the skills one by one and set the minimum stock and price for a recommendation. You say which categories, brands and tags it should never offer.
The problem it solves: the assistant does not promise a product that is about to run out.
Skills
Example. You decide what the assistant does and what it never offers.
You describe the moment, for example 45 seconds on a product page. The chat shows your message with the name of the product or category.
What it costs: the message itself does not use credit. There is a cost only if the customer replies.
Never speaks here
Example. The rules are checked from top to bottom and the first one that matches runs.
The customer gives the order number and email, and Aura Chat tells the status, payment and tracking. A return request starts in the chat, with a confirmation code by email.
For your business: fewer calls and emails about the same thing, and your team works on sales.
Example. Returns in the chat work with the Aftercare app.
You describe when a discount can be given and the maximum. Aura Chat gives a personal code for one customer, always with a condition, and first puts the product in the cart.
For your business: a discount for exactly the hesitating customer, not for everyone.
Type
Example. Without a reason you have described, the answer is “no”. The chat does not haggle.
You filter by topic, result and rating. You see the channel, topic and cost of every conversation. The topics are yours: you add your own, for example “credit” or “warranty”.
For your business: your customers' words are ready-made text for ads, product pages and FAQs.
Example. Every conversation with the full text, topic, channel and cost.
Name, color, position, a carousel of products, a starter with your icon, ready-made questions and conversation rating. In the usage view you see how long the credit lasts at the current pace.
The problem it solves: the customer sees your store, not a stranger's robot.
At this pace the credit lasts until the middle of next month
Example. The credit is topped up in advance and does not expire.
AURA does not make things up. It works only with what is in your store, and you decide what it may do and when it stops.
The report shows what customers ask, what they do not find and what sells. Every conversation is in the admin, with the full text.
Sample numbers. In the admin you see the real ones and a comparison with the previous period.
Aura Chat is new and still developing. Today it searches products, advises, checks orders, takes returns and gives personal codes. New skills will arrive in the same app and you switch them on when you decide.
It gets more accurate, and from your own store. The report shows what customers ask and what they do not find. You complete your descriptions and pages and the chat answers better.
Already on CloudCart? Aura Chat is switched on from your store's admin: Apps → Aura Chat.
/admin/apps/aura_chatOpen Aura Chat in the admin →
Your store is €1/month for the first 3 months. CloudCart gives you more tools to help you sell alongside it.
We migrate it for €0 with a 24-month contract: your products, customers and Google rankings, within 45 days, without interrupting sales.
Claude Code, ChatGPT Codex, Cursor, VS Code or Gemini CLI build the store step by step: the products, categories, descriptions and settings. Write in English.
Fetch and follow the instructions at https://raw.githubusercontent.com/cloudcart/ai-toolkit/main/prompt.md to set up my AI agent for CloudCartThe assistant will talk to you in your language.
A retail chain, a sports brand, a football club, a pastry shop. See what they say and what their stores look like.
Hear from the owners themselves. Click a story to watch it.
Real stores. Open them and browse as a customer.
Some of the brands selling with CloudCart.
Stores on CloudCart sold €550 million over the last 12 months. The team is based in Sofia, knows the market and stays with you after launch.
Questions
01 / 10
Aura Chat is an AI chatbot built into CloudCart: it answers around the clock, in Cyrillic and Latin letters, suggests products from the catalog, checks orders and takes returns, using only your store's data.
02 / 10
With prepaid credit. Each reply uses credit according to the processing it needs. The credit does not expire, and on first install you get a small starting credit. You see the package prices in the admin.
03 / 10
The store plan is €1 a month for the first 3 months. Aura Chat is paid separately, with prepaid credit, and on first install you get a small starting credit.
04 / 10
Yes. A customer can write in Cyrillic, in Latin letters or with typos. Aura Chat understands what they are looking for.
05 / 10
Only from the store's data: the catalog, published pages, orders and locations. It does not answer from general knowledge and does not talk about other stores.
06 / 10
No. It does not invent a product, price or condition and does not promise a discount you have not allowed. If it cannot find an answer, it says so and gives the store's contacts.
07 / 10
When you say so: for example after 45 seconds on a product page. At most once per visit and never in the cart or checkout.
08 / 10
Yes, if you turn on promo codes and describe when. The code is personal, single-use, always with a condition and with a cap that you set.
09 / 10
No. Aura Chat answers on its own, and you see every conversation in the admin.
10 / 10
The chat stops answering and shows the customer that it is temporarily unavailable. In the usage view you see how long the credit will last, so you can top it up in time.
Create the store for €1 a month for the first 3 months and switch on Aura Chat from Apps.
