# AI Chatbot for Your Online Store: Aura Chat Sells for You Aura Chat answers customers around the clock, in Cyrillic and Latin letters, suggests products from your catalog and checks orders. For CloudCart stores. Source: https://cloudcart.com/en/offer/aura-chat · CloudCart Aura Chat · the salesperson in your storefront ## AI chatbot for your online store,that asks, shows and recommends From choosing a product to an order, a return or a discount, Aura Chat understands what the customer wants and continues the conversation with the right next move. Around the clock, in Cyrillic and Latin letters. [Create a store for €1](https://my.cloudcart.com/register) Answers around the clockCyrillic and Latin lettersOnly from your store Already on CloudCart? Aura Chat is switched on from your store's admin: Apps → Aura Chat. /admin/apps/aura_chat[Open Aura Chat in the admin →](https://my.cloudcart.com/login) zora.bg · AI assistantexample The assistant may make mistakes. It is powered by artificial intelligence. Aura Chat · beta · your storefront salesperson ## Understands the situation and knows what to do From choosing a product to placing an order, making a return, or asking for a discount, Aura Chat understands what the customer wants and moves the conversation forward with the right next step. Select a situation ### When the customer is still choosing The customer knows what they need, but not which product: “something quiet for the bedroom” or “a gift for my dad.” Aura Chat asks questions with buttons for answers, narrows the options, and shows a few suitable products. Less searching, faster decisions AURA yourstore.bg I'm looking for something quiet for the bedroom. It's a small room Do you want to add moisture to the air or cool the room? More moistureCoolingBoth Here are the two I'd show you first: QuietestBedroom humidifier€79.00 Also coolsBladeless fan€149.00 ### When the customer is ready to choose Aura Chat compares the options, resolves the last concern, and recommends one product with a clear reason. Then it takes the customer straight to the cart. A recommendation with a reason, not a list of features AURA yourstore.bg · Bedroom humidifier This one or the fan I was just looking at? I'd go with the humidifier: you're looking for something quiet for the bedroom, and it's designed for exactly that. The fan is the better choice if you also want cooling. Add to cartView productAsk another question ✓ Added to cart · €79.00 ### When the customer asks about their order Aura Chat asks for the order number from the confirmation and the email used for the order. Then it shares where the shipment is, whether it's paid, and what the courier's tracking says. It shows nothing without both, so no one can see someone else's order AURA yourstore.bg Where is my order? Enter the order number from your confirmation and the email you used to place the order. Confirmation number1051✓Email used for the order•••@abv.bg✓ Order 1051 is paid and on its way: Received · Oct 8Paid by cardHanded to courier · Oct 9At the courier’s office in Plovdiv Track with courier → ### When a customer wants to return a product Aura Chat sends a code to the email on the order, asks only what your return settings allow, and submits the request. You see it in the admin and you decide. Less manual work for your team AURA yourstore.bg I want to return the glasses. They don’t suit me I sent a 6-digit code to the email used for your order. Enter it here and we’ll continue. 482 913 Which product are you returning? Cat Eye · rose gold ✓ Return request submitted · R-1051 ### When price is the last hurdle If you allow it, Aura Chat offers a personal, single-use code. Only in the situations you describe, and up to the limit you set. The right incentive, only when it makes sense AURA yourstore.bg · Cat Eye · rose gold They’re nice, but a little expensive… I’ll think about it I understand. If you decide today, I can add a 5% discount on these glasses. The code is valid until Sunday. AURA7KQ2X ✓ By your rule: hesitation over the price Each of the five is enabled separately. If you only want product advice, enable just that. ## Why Aura Chat is not like other chats Most chats answer questions. Aura Chat sells: it leads the customer from the question to the cart. Ordinary chatAura ChatAnswers with textAsks with buttons and shows products from your catalog, with price, availability and “Add to cart”Waits to be askedSpeaks first when the customer hesitates, by your rules and never in the cartAnswers from general knowledgeOnly from your store's data. It does not invent a product, price or conditionWrites “contact us”Gives the order status and starts the return right in the chatDoes not know when to give a discountGives a personal single-use code only when you say so, with a cap and a conditionYou do not know what it has doneShows assisted orders and revenue, and every conversation with the full text Aura Chat · sales ## Turns hesitation into a decision When a customer says “I’ll think about it,” there’s often a specific reason: shipping, price, availability, size, or one more question. Aura Chat understands what’s holding them back, checks the details, and helps the conversation lead to a decision. Knows when to continue and when to stop. It makes one sensible attempt to help. If the customer declines again, it respects the decision and ends the conversation. ## What Aura Chat can do Six skills that you switch on and set up. Each one solves a specific problem in your store. ### Recommends only what you want to sell You switch on the skills one by one and set the minimum stock and price for a recommendation. You say which categories, brands and tags it should never offer. - Skills you switch on - No low-stock products - “Never recommend” list - General instructions: tone, contacts, rules The problem it solves: the assistant does not promise a product that is about to run out. Aura Chat · knowledge and skillsexampleSkills Product searchProduct adviceOrder trackingProduct returnPromo codesMin. stock for a recommendation10 pcsNever recommendselected categories, brands, tagsExample. You decide what the assistant does and what it never offers. ### Speaks to the customer exactly when they hesitate You describe the moment, for example 45 seconds on a product page. The chat shows your message with the name of the product or category. - Up to 5 rules, the first match wins - At most once per visit - Never in the cart, checkout and account What it costs: the message itself does not use credit. There is a cost only if the customer replies. Aura Chat · proactive salesexample1 · Hesitating over a productAfter 45 seconds on a product page“Can I help you choose {product}?”Never speaks here /checkout/cart/account*Example. The rules are checked from top to bottom and the first one that matches runs. ### “Where is my order?” without a staff member The customer gives the order number and email, and Aura Chat tells the status, payment and tracking. A return request starts in the chat, with a confirmation code by email. - Status, payment and tracking - Return request in the chat - Cites your pages, with a link For your business: fewer calls and emails about the same thing, and your team works on sales. Aura Chat · orderexampleThe customer givesorder number and emailGetsstatus and paymentAnd morecourier trackingExample. Returns in the chat work with the Aftercare app. ### A discount only when you say so You describe when a discount can be given and the maximum. Aura Chat gives a personal code for one customer, always with a condition, and first puts the product in the cart. - Percentage, amount or free shipping - Cap and minimum order set by you - Valid from 1 to 90 days - All codes are stopped with one switch For your business: a discount for exactly the hesitating customer, not for everyone. Aura Chat · promo codesexampleType percentageamountfree shippingCapup to 10%, set by youFor orders over€80Valid7 days, once, for one customerExample. Without a reason you have described, the answer is “no”. The chat does not haggle. ### Every conversation, with the full text You filter by topic, result and rating. You see the channel, topic and cost of every conversation. The topics are yours: you add your own, for example “credit” or “warranty”. - Filters by topic, result and rating - Your own conversation topics - You keep every conversation for 6 months For your business: your customers' words are ready-made text for ads, product pages and FAQs. Aura Chat · conversationsexampleTopic ▾Result ▾Rating ▾Visitor 1I would pick the 334 l model…Visitor 2The parcel is with the courier…Visitor 3Yes, we have it in stock…Visitor 4The return conditions are…Example. Every conversation with the full text, topic, channel and cost. ### In your store's colors, with a clear cost Name, color, position, a carousel of products, a starter with your icon, ready-made questions and conversation rating. In the usage view you see how long the credit lasts at the current pace. - Name, color and icon of the store - Conversation rating with reasons - Forecast of how long the credit lasts - The credit does not expire The problem it solves: the customer sees your store, not a stranger's robot. Aura Chat · look and usageexampleName“Your store · AI assistant”Brand color#0b8c99Positionleft or rightConversations this month3,480Credit used72%At this pace the credit lasts until the middle of next month Example. The credit is topped up in advance and does not expire. ## Works only with your store and by your rules AURA does not make things up. It works only with what is in your store, and you decide what it may do and when it stops. Only your storeIt uses the catalog, orders, stock, locations and pages of your store only. The information is not mixed with that of other merchants.Verified informationIt takes the delivery, return and warranty conditions word for word from your pages and links to them. It does not promise conditions from an expired campaign.The catalog has the final wordWhen a characteristic is missing, it can check the manufacturer's site. If the source differs from your catalog, the catalog wins. ## See where your catalog loses sales The report shows what customers ask, what they do not find and what sells. Every conversation is in the admin, with the full text. - One topic keeps repeating If “Product information” or “Delivery” grows in “What customers ask about”, the answer is missing from your descriptions or pages. - The customer is not satisfied A thumbs down with the reason “Did not find what I was looking for” points to a product that is missing or described so that it cannot be found. - What sells in a conversation “Influenced orders” shows the orders with a product the assistant recommended. Aura Chat · overviewexampleConversations1,146Customers served1,032Assisted orders184Assisted revenue€21,460Product recommendation34%Product information22%Shipping18%Order status14%Availability7%Other5%Sample numbers. In the admin you see the real ones and a comparison with the previous period. Aura Chat · just getting started ## The salesperson that keeps getting better Aura Chat is new and still developing. Today it searches products, advises, checks orders, takes returns and gives personal codes. New skills will arrive in the same app and you switch them on when you decide. It gets more accurate, and from your own store. The report shows what customers ask and what they do not find. You complete your descriptions and pages and the chat answers better. ## Aura Chat in your store in minutes Create your store€1 a month for the first 3 months. Already a customer? Go to step 2.InstallApps → Aura Chat, at your store's address plus /admin/apps/aura_chat. The chat appears on your site with a starting credit.Switch on the skills and the lookSearch, advice, orders, returns, promo codes. Name, color, ready-made questions and when it speaks first.Follow the overviewThe conversations, orders and revenue after a chat. Already on CloudCart? Aura Chat is switched on from your store's admin: Apps → Aura Chat. /admin/apps/aura_chat[Open Aura Chat in the admin →](https://my.cloudcart.com/login) ## Everything you need to sell, in one place Your store is €1/month for the first 3 months. CloudCart gives you more tools to help you sell alongside it. [Aura Chat An AI salesperson that answers around the clock and sells from your catalog. This page](https://cloudcart.com/en/offer/aura-chat)[Aura Search AI search that finds the product even with a typo. From €9/month. See more →](https://cloudcart.com/en/offer/aura-search)[CloudCart Pay Cards, Apple Pay and Google Pay with a 0% fee through Dec 31, 2026. See more →](https://cloudcart.com/en/offer/cloudcart-pay)[AI assistant Claude, ChatGPT and others manage your store with a single sentence. See more →](https://cloudcart.com/en/offer/ai)[CloudCart Admin Orders from your phone: statuses, shipping labels and notifications. €0. See more →](https://cloudcart.com/en/offer/admin-app)[Migration From another platform for €0 with a 24-month contract. See more →](https://cloudcart.com/en/offer/online-store-migration) ## Have a store on another platform? We migrate it for €0 with a 24-month contract: your products, customers and Google rankings, within 45 days, without interrupting sales. [Explore migration](https://cloudcart.com/en/offer/online-store-migration) ## Or build your store with your AI assistant Claude Code, ChatGPT Codex, Cursor, VS Code or Gemini CLI build the store step by step: the products, categories, descriptions and settings. Write in English. - Register your store Registration takes a minute, with the same offer. - Get an access key In the admin: bottom-left menu → “PAT tokens” → new key. - Paste the sentence into your assistant It asks about your goal and guides you step by step. Give it the key and your store’s address. [How it works with each assistant →](https://cloudcart.com/en/offer/ai) The sentence for your AI assistant Fetch and follow the instructions at https://raw.githubusercontent.com/cloudcart/ai-toolkit/main/prompt.md to set up my AI agent for CloudCartThe assistant will talk to you in your language. ## Merchants who have already made the move A retail chain, a sports brand, a football club, a pastry shop. See what they say and what their stores look like. 4,4★★★★★on Google from 158 reviews Hear from the owners themselves. Click a story to watch it. Real stores. Open them and browse as a customer. [fanshop.levski.bg](https://fanshop.levski.bg/)[sportbox.bg](https://sportbox.bg/)[dabov.coffee](https://dabov.coffee/)[zora.bg](https://zora.bg/)[vinoimeze.bg](https://vinoimeze.bg/)[serendipity.jewelry](https://serendipity.jewelry/)[aurabody.bg](https://aurabody.bg/)[eandm.bg](https://eandm.bg/)[myhomeandgarden.bg](https://myhomeandgarden.bg/)[visvitalis.bg](https://visvitalis.bg/)[owllee.com](https://owllee.com/)1,500+stores sell with CloudCart. Yours could be next. Some of the brands selling with CloudCart. ## A Bulgarian team with 10 years of ecommerce experience Stores on CloudCart sold €550 million over the last 12 months. The team is based in Sofia, knows the market and stays with you after launch. A team in SofiaA dedicated point of contact10 years of experienceHonest recommendations Questions ## Questions about Aura Chat 01 / 10 ### Which AI chatbot should I put in my online store? Aura Chat is an AI chatbot built into CloudCart: it answers around the clock, in Cyrillic and Latin letters, suggests products from the catalog, checks orders and takes returns, using only your store's data. 02 / 10 ### How do you pay for Aura Chat? With prepaid credit. Each reply uses credit according to the processing it needs. The credit does not expire, and on first install you get a small starting credit. You see the package prices in the admin. 03 / 10 ### Is it included in the €1 plan? The store plan is €1 a month for the first 3 months. Aura Chat is paid separately, with prepaid credit, and on first install you get a small starting credit. 04 / 10 ### Does it understand Latin letters? Yes. A customer can write in Cyrillic, in Latin letters or with typos. Aura Chat understands what they are looking for. 05 / 10 ### Where does it get its answers? Only from the store's data: the catalog, published pages, orders and locations. It does not answer from general knowledge and does not talk about other stores. 06 / 10 ### Will it make things up? No. It does not invent a product, price or condition and does not promise a discount you have not allowed. If it cannot find an answer, it says so and gives the store's contacts. 07 / 10 ### When does it speak first? When you say so: for example after 45 seconds on a product page. At most once per visit and never in the cart or checkout. 08 / 10 ### Can it give a discount? Yes, if you turn on promo codes and describe when. The code is personal, single-use, always with a condition and with a cap that you set. 09 / 10 ### Does it hand the conversation over to a staff member? No. Aura Chat answers on its own, and you see every conversation in the admin. 10 / 10 ### What happens if the credit runs out? The chat stops answering and shows the customer that it is temporarily unavailable. In the usage view you see how long the credit will last, so you can top it up in time. ## The salesperson that answers right away Create the store for €1 a month for the first 3 months and switch on Aura Chat from Apps. [Create a store for €1](https://my.cloudcart.com/register)