Which important functionalities and modules help you build a more successful online store?

Building an effective online store is not an easy task. Before you get to sales, you need to think about a bunch of things to ensure that you do business properly.

It's a good idea to consider in advance a few things about your online shop:

• The security of the store
• Ways to attract new customers
• Features for easy shopping
• Marketing strategies for successful branding
• Integrations for easy inventory and order management

‍CloudCart's philosophy is to eliminate all of the challenges related to the list above by providing a platform with automated processes that allow our merchants to focus on their sales. How? By making it easier to change the content in the store, to add a new one, to build an unlimited number of landing pages so that the products are presented in the best way. Of course, marketing and analytics apps, functionalities, and integrations are a must for our platform. In short - with the constant creation of new modules and functionalities, we aim to make your online store distinctive and successful.

Let us shed more light on the essential apps that every successful store should have and also to introduce you to the latest modules that we have released and can be used to help your store sell more.

Product management and merchandising

An effective and targeted product presentation holds significance for consumers as it enables them to gain deeper insights into the features and performance of the product. A compelling and well-organized product description is likely to inspire the customer to make a purchase. At CloudCart, we have dedicated significant efforts to streamline product management and merchandising for our merchants. Explore this dedicated to product management section in our help center to discover everything you need to craft a robust product management strategy.

Product purchasing optimization

With our platform, the purchasing paths are optimized to match the needs of your customers. It doesn't matter if you want to add an "add to cart" button to a landing page or to manage the actions happening after your client adds their items to the cart - you can set your preferences and use our pre-built modules or functionalities. You can also choose what style of the cart you prefer to display (to open the cart in a side window or to have it on a separate page), learn more in this article.

Marketing in Social Media and Omnichannel opportunities

Reaching your audience via almost every imaginable channel that you can need is an easy task with CloudCart and our marketing integrations and apps. Your store can have a full-blown marketing campaign that covers paid platforms like Google and Facebook Ads, integrations with marketplaces and comparison websites like Pazaruwaj & OLX, and even integrations with the social media store functionalities (e.g. Instagram store). In this article, you can discover a list of the most important initial marketing integrations and apps that you can leverage in your store.

CloudCart Reviews

To showcase properly your products and store value you should definitely use our reviews application. This application is easy to use and offers you multiple ways to filter and manage your satisfied clients' reviews. Check this article to learn how to set up CloudCart's Product Reviews application.

Product Bundles

Coming up with product bundles for your online store is a strategic move that enables the implementation of diverse marketing strategies, ultimately boosting your sales. Our Product Bundles application allows you to illustrate to customers that purchasing a bundle of products can be more cost-effective than buying the items individually. Also, its effectiveness is proven on multiple occasions with multiple merchants, check how to add Product Bundles to your store in this article.

Blog articles

Articles are important for an online store, especially when the brand strives to build an recognazible identity. Blogs give customers more information about the brand, the use of the products, detailed characteristics of how these products change the consumer’s way of life. Articles can also be used in marketing strategies to increase sales.

BumpCart

If you have a goal to increase the AOV (Average Order Value) in your store, installing BumpCart is a must. The app is built in a way that helps the merchant to set a certain goal for the cart and on its basis the app offers products that will fill the price of the order until the goal is reached. Apart from a value number, the goals of the app can be Free shipping for amounts above a certain value, a Discount when a certain value is reached, a Minimum order price, or a Goal to increase AOV.

Learn how to use BumpCart.

CloudCart Analytics

This powerful tool will help you obtain and analyze valuable information about your sales and assist you in optimizing your business. CloudCart Analytics provides you with access to information that can be used for more effective marketing campaigns and increasing traffic and sales in your store. The tool has an advantage over third-party integrations because it works with first-party data and is directly integrated into your CloudCart store's dashboard.

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CloudIO AI Assistant

The updated variant of our powerful assistant is the latest addition to the family of tools developed by our team. All of our apps or functionalities have the goal of making your store an unmatched selling machine and CloudIO is one of the most innovative apps in this list. With its help, you can write content, optimize your SEO, improve your marketing efforts, and more. Learn everything about CloudIO here.

With this, our list of essential for your store functionalities ends, but you can learn a lot more ways to optimize your store if you subscribe for our email list, so don't miss your chance.